Royal Dental Clinic: A Noble Identity
The Client in Brief:
The Royal Dental clinic is one of the most well-equipped dentistry clinics in Iran and the middle-east, with the full range of dental services, including implants, orthodontics, oral and maxillofacial surgery, pediatric dentistry and more, all under one unified roof with one of the highest service qualities to its customers. The royal clinic’s heads, Dr. Ali Besharat and Dr. Ahmad Zarezadeh are the most prominent and experienced dentists in the country, as well as scientists in the world’s most re-known research centers such as Central America Implants with a worldwide leading position.
The Objective in Brief:
Sisarv’s partnership with the Royal Dental Clinic began with designing a Visual Identity for the dental clinic. Given the changing domestic environment and the need to compete in an international scale, the design of an appealing and memorable logo was needed. Based on managerial decisions, Sisarv’s creative team started designing a new logo for the center that brought a new feeling to the clinic’s brand identity. Afterwards, our creative team continued developing an identity on other points such as within the clinic itself and outside of it. They include office items (letterhead, envelopes and business cards), organizational elements, such as clothing, signs, posters, catalogues and digital elements such as website templates, souvenirs and so on. At the end, we delivered the rules and standards of their visual identity in a brand-book.