Sisarv Business Blog
As tech-savviness meets business-sense and Persian self-reliance, a myriad of opportunities continues to open on the Iranian-global business-strip. A big upcoming banking partnership between Italy and Iran, huge amounts of foreign investment from Germany and a rapidly rising tourism market are just a few examples on how Iran is receiving one of its best shots at developing its economy to the next level. Several countries are now at the forefront of working with Iran. This post will point on some of the key features of countries working with Iran and their main distinguishing elements with the intention to raise some awareness about the current business environment in Iran. At the end of the day, business can be a powerful tool for serving a harmonic relationship between countries and bring prosperity beyond the destructive quakes of war and political dispute.
Before getting on with our post, Sisarv Marcom Agency would like to say its condolences for the people who died and their affected families within the recent Iran-Iraq earthquake. May their souls rest in peace and their families find new strength in those difficult times.
With very old and ongoing trading relations dating back to 1952, German-Iranian business relations are like a safe haven within a storm of international tensions in politics with both countries trying to manifest their intentions of growth and innovation through some game-changing trade deals that are beneficial to both Iran’s and Germany’s economy. Germany counts as one of the biggest investors in the Iranian economy and so far, there have been very productive business relations between German and Iranian companies and their representatives. As of now, Germany is trying to stabilise the current US pressure and tries to communicate to the world how important it is to hold functioning relationships based on trust and cooperation in order to secure a better future both for Iran and other countries. 50% of Iran’s FPI (Foreign Portfolio Investment) is produced by Germany.
Italy just recently signed off a banking bond with Iran in order to ease future business processes, which will greatly help motivating Italian businesses and investors into moving in on the Iranian business environment. With a banking agreement of such a major scale, both countries will reap the benefits of that deal probably very soon. It is also a motivator for other European countries to get rid of their feelings of peer pressure and finally start negotiations concerning international banking. Italy and Iran share a great deal of commonalities from multiple points of view: Both are based on ancient civilisations that shaped the development of human history as a whole, their cultures and temperament are extremely similar, both cultures have a deep-going relationship with arts such as literature, poetry and painting. There is no wonder why Italian and Iranian business-people also share great interest in doing business together.
China is a highly profitable ally for Iran and their business relations are becoming very visible and tangible within the next few weeks: One of the major Chinese exhibitors, China Homelife, which operates in dozens of different countries from Asia to the Americas, is bringing its exhibition to Iran for the first time. With 1500 exhibitors of Chinese brands expected this will be an economically essential move of Chinese firms straight into the Iranian B2B and B2C market. At Sisarv Marcom Agency we are currently working on getting this exhibition’s marketing results prior to the exhibition. We are working closely with our partners in Melbourne by implementing a custom digital marketing strategy for our partner’s needs in particular, in order to help the exhibition generating visitors and have a couple of unforgettable days of many new deals and partnerships from the 14th to 16th of December.
Russia is moving in on the Iranian energy market and is in active negotiations with Iran. They have also signed of an oil-for-goods energy deal where Iran pays for goods from Russia with oil. This can help Iran in stabilising some of its markets for the time being as the country – especially its poor portion – is in distress as US sanctions are crippling their daily lives. Target markets of their deal are energy, electricity, gas and oil as well as the railways industry and agriculture (Reuters).
Iran’s recent move with the banking deal and its cultural similarities with Italy, a long history of trade with Germany, reaching new horizons with china and recharging reserves with Russia, along with the increased involvement of plenty of other countries such as Finland, Sweden, India, France and the UK are testimony to Iran’s very high potential. For more insight, take a visit to our blog.
For more information or for taking charge to set foot into the Iranian market, a strong digital marketing agency in Iran can help you get it going. Sisarv Marcom Agency can help you with a wide range of digital marketing services in order to have your business set foot in Iran. Our agency is a combination of highly experienced digital marketers and business people, advertising professionals, SEO providers, developers, PR voices and creatives, operating within the most diverse industries and across countries. We are among the top digital marketing agencies in Iran and we have been honoured with an award 2 years ago. Our client’s success within our market is our success! No matter your business nature, you are welcome at our doorstep.
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